Late 2018, Women in Energy began hosting Webinar Wednesdays. Each webinar begins at 12:15 pm and lasts for 30-45 minutes. So grab your lunch, join fellow members and tune into one of our webinars. All our webinars are presented by our Corporate and Individual members and other industry experts.
Our 2024-25 schedule is building and we are excited about some of the topics coming your way. If you are a presenter, please feel free to complete the online form. If you want to learn more about a topic, let us know.
Keep checking back because our schedule is routinely updated.
The new decade is just around the corner – and with it comes some new breakthroughs in marketing your business. With an abundance of new channels for you to leverage to reach customers, it can be challenging figuring out where to start. From breakthroughs in advanced search engine capabilities to advertising on smart speakers like Google Home and Amazon’s Alexa, this changing environment is paving the way for future marketing.
Gary will share our competitive intelligence on what we see working in the retail energy space and address various marketing initiatives to grow your business.
Gary Corbett is a Regional Sales Representative for Warm Thoughts Communications. With nearly a decade of sales, marketing and account management expertise. Gary has helped hundreds of companies across various industries transform their marketing strategies by filling gaps in their advertising, allowing them to spend more time on their customers and grow their businesses. His significant experience in the digital arena includes website development, social media marketing, and digital presence management.
To register for this webinar, click here.
An employee handbook can be an incredibly valuable to a company if practical and implemented properly. An employee handbook is an opportunity for an employer to welcome employees, educate its workforce about company standards and procedures, and outline prohibited conduct. An employee handbook also provides an employer with certain legal protections. This program will review the policies a company must include, might include, and should never include in its employee handbook. It will also review the policies that should be updated and drafting considerations.
To read Gillian’s bio, click on the link –Saul Ewing Arnstein Lehr – Gillian A. Cooper. Then register for this important discussion – click here.
If you’re familiar with today’s marketing, you’ve likely heard the phrase, “content is king.” But what exactly does that mean – and more importantly, what does it mean to retail energy companies? thanks to advancements in interactive technologies and evolving media consumption habits – content is proving to play an increasingly important role in how today’s consumers get information.
Join us for a joint webinar with Women in Energy as Marketing Manager, Melissa Bellas covers what makes a great content marketing strategy and how fuel companies can leverage content marketing to generate more leads for their business.
Melissa Bellas is Marketing Manager at Warm Thoughts Communications, where she prepares the marketing and advertising objectives with a keen focus on increasing brand awareness, generating leads and acquiring new customers. She is a contributor on a wide range of marketing topics to Indoor Comfort Magazine.
“Fueling Your Business’ Content Marketing Strategy” will take place Wednesday, November 6th at 12:15 pm and run for 40 minutes. Join us by clicking here.
This presentation is based on focus groups conducted by Consumer Focus with Millennials in Massachusetts and Rhode Island. Heating oil marketers face significant challenges as their customer base gets older, and more homes are sold to Millennials, now in their 20s and 30s, in the coming years. You’ll learn what this next generation of customers think about heating oil, propane, and biofuels, and how important, or not, it is to be green compared to saving money.
To register for this webinar, click here.
Successful service companies dominate their marketplace by NOT blending in. They differentiate their services and deliver exceptional customer experiences. In this webinar, you will learn how to leverage common sense behaviors into relationship-building strategies. You will also learn processes that will enable your front-line team to handle difficult customers. The flowcharts, templates and diagrams in this webinar are priceless. You will learn strategies you can implement IMMEDIATELY. To register for this webinar, click here.
A little about Steve . . . 
Steve Coscia is one of the most widely published and quoted authorities in the mechanical trade industry. He has spoken at Eastern Energy Expo and numerous OESP Chapters have hosted his seminars. Thousands of professionals rely on Coscia’s instruction and more than 200 colleges and trade schools use his customer service curriculum and textbooks. Coscia has earned the Certified Speaking Professional ® (CSP) designation from the National Speakers Association. More about Steve
In our 2019 survey, our members asked that we offer a webinar that explained the heating equipment to non-technical personnel. John Levey will be doing just that. Often you hear the words and terms but you don’t know what they mean in relationship to your job. The intent of this webinar is to give you a little insight into what some of these terms mean:
Part II that will be presented later will go over the types of heating equipment and more about tanks.
To register for this webinar, click here.
Consumer expectations are evolving, and how you communicate and engage with your customers can be the difference between sustained growth and going out of business. That’s why Tank Utility ran our third annual Delivered Fuel Consumer Survey!
We surveyed 450+ delivered fuel consumers on what they are looking for in a fuel supplier. There were many insights including:
To register for this webinar, click here.
Please join Advanced Fuel Solutions for the webinar, Bioheat: Ambassador Education Program for Energy Professionals.
Our session will include the following topics:
Click here to register for our Bioheat Ambassador session and Tune-up on your knowledge of our fuel of the future! Session presenters will be Mark Smith / Leo Verruso, Advanced Fuel Solutions.