Late 2018, Women in Energy began hosting Webinar Wednesdays. Each webinar begins at 12:15 pm and lasts for 30-45 minutes. So grab your lunch, join fellow members and tune into one of our webinars. All our webinars are presented by our Corporate and Individual members and other industry experts.
Our 2024-25 schedule is building and we are excited about some of the topics coming your way. If you are a presenter, please feel free to complete the online form. If you want to learn more about a topic, let us know.
Keep checking back because our schedule is routinely updated.
About the Presentation:
While trucks, vans, liquid fuel, equipment, etc., are vital components to run a business it is paramount that you should focus on your most important asset- your existing employees. In this workforce climate of high employee turnover, it is important now more than ever to build a strong company culture and promote communicating in one voice.
In this webinar, Kristen Williams of Consumer Focus™ Marketing will talk about how employee retention has a direct correlation to customer retention. Kristen will some empowerment tools that will not only add efficiency but will help build morale for your employees.
With her many years of industry experience, Kristen has a unique perspective on how to enhance the customer experience. Kristen will share various techniques that CSR’s, Drivers and Techs can use that will help them effectively communicate and allow the homeowner to receive consistent messaging from everyone in the company. Some of the customer service techniques include:
This seminar will provide you with the tools to help empower your employees which will in turn help them greatly enhance the customer experience.
About our Presenter:
Kristen Williams, Senior Sales Consultant, Consumer Focus Marketing
Kristen Williams is the Senior Sales Consultant at Boston Environmental, the parent company for Consumer Focus Marketing and P3 Propane Safety. Consumer Focus Marketing is a marketing firm that specializes in developing strategic communications for the home heating oil and propane industry. P3 Propane Safety offers increased efficiency and reduced error rates to marketers in the propane industry. P3 offers many risk management products and services, such as its duty-to-warn mailing service and safety and training services.
Kristen has worked in the propane industry for the past 8 years, originally starting as a Customer Service Specialist. Since then, she has held many positions ranging from Logistics Supervisor, District Manager, Sales, and Customer Service management at a regional level. She’s had the pleasure to manage and lead various teams including drivers, technicians, and customer service representatives.
Kristen was recognized by the Young Gassers Class of 2021 “30 Under 30” program and was nominated for the World LPG Association’s Young Woman of the Year award in 2020.
Now, Kristen is thrilled to be able to serve propane marketers from a consultants perspective. She uses her experience and knowledge of working “in the field” to be able to provide industry leaders with enhanced tools, practices, and procedures to ensure top notch customer service and safety/operational excellence.
About the Presentation: This webinar will discuss the importance of targeted smart marketing in order to reach specific customers and prospects. All at lower costs than traditional marketing. Casting a wide net is fine if you do not care what you catch or what you spend, but by using the right bait, you’ll attract exactly the catch you’re looking for.
Presenter: David Heiser, Primedia
To Register for this Webinar, click on the Button below:
We are thrilled to announce the creation of an inspirational new Women in Energy Mentorship Program!
The energy industry shapes the world we live in, and women play a pivotal role in creating that future. That’s why we’re bringing together a circle of empowered female mentors and mentees who will uplift one another to new heights.
Learn more about this new program by joining the zoom call on March 13 at 12:30.
The mission of the Women in Energy Mentorship Program is to embolden rising stars and encourage them to harness their innate strengths, amplify their voices with courage, and step into their calling as leaders in the energy revolution.
Pamela Morrissey, Cargas, is spearheading this new program and will lead this presentation.
“When women support each other, magic happens. We can’t wait for you to be a part of this spark and this sisterhood.”
For leaders in the energy industry, the challenge of building robust teams and nurturing client relationships often poses a stumbling block. In today’s technical world, possession technical skills alone is no longer enough.
To truly thrive, we must also cultivate our human skills – those qualities that connect us to our humanity, define our personalities, and enable us to communicate and interact effectively with others.
By developing emotional intelligence, you will transition from being task-focused managers to empathetic and inspiring leaders. This transformation will not only improve team performance and project outcomes but also create a positive and thriving work environment, leading your organization toward greater success and growth.
About our presenter: Karine Leblanc
Karine Leblanc, engineer, bestselling author, and international speaker. She is the National Sales Manager at iAIRE, where she uses her engineering background, coaching, and relationship-building skills to motivate and develop a winning sales team.
Not your typical engineer™, Karine served on the board of directors for ASHRAE from 2014 to 2017 and holds the distinction of becoming the first female Region X director and regional chair since 1959. She is the Past-President of the National Speaker Association Los Angeles Chapter. She has received the ASHRAE Distinguished Service Award and John F James International Award.
For our first webinar of the season, we will learn more about AI. Our Presenter is Ashley Campbell, Warm Thoughts Communication.
About the Presentation: One person thinks AI is amazing. The next person thinks it’s really scary. The truth is, they’re both right. Ashley Campbell of Warm Thoughts Communications will introduce attendees to the world of AI and how it is already transforming the way fuel energy companies need to be doing business and promoting their offerings. In this webinar, Ashley will pull back the curtain on how companies can be developing an AI-driven communication strategy to increase sales and services your company offers. She’ll highlight how companies can leverage the necessary data to allocate budgets effectively, develop ad strategies based on that data and choose the right platforms.
About this presentation:
This is a must for those that sell to consumers. Bring your Questions and Get the Answers!
Presenter:
Laura Bassett, Energy Program Manager, F.W. Webb
This webinar is presented by Elaine Levine, President of Powerhouse.
Elaine is President of Powerhouse. Powerhouse works with clients to protect profit margins and
grow their business. Powerhouse designs and implements hedging strategies. The company focuses
on price risk management using energy futures and related financial instruments. Powerhouse also
provides education, mark-to-market software, and consulting services.
Powerhouse clients represent all sectors of the energy supply chain from producers and refiners to
downstream distributors and retailers. Customers include fuel distributors offering fixed and capped
prices, wholesalers seeking to protect the value of inventory, and energy users who worry the latest
headline will affect their fuel bill. Powerhouse also works with natural gas marketers and electric utilities.
Most recently, Powerhouse has been helping clients mange the price risk of renewable fuels and
environmental credits. Weather hedging is also available.
Elaine has over 30 years of experience in working worth with energy producers, refiners, marketers, and
consumers executing hedging strategies. Prior to Powerhouse, Elaine was Vice President, Futures
Specialist at Morgan Stanley.
For any additional questions or to connect with Elaine, her e-mail is: elaine@powerhousel.com
About the session: You learn that your company was just sold to a competitor – should you stay or should you go? Many employees get caught up in the fear of change but don’t look at the possibility of new benefits and opportunities with this change. Barrett Conway, Managing Director of Cetane, will present on this topic and will help answer some of the questions you might have.
Presenting this topic will be:
Nicole Glase (Winner of the Judy Garber Rising Star Award) and the Director of Sales and Marketing at Clyde S. Walton, Inc.
Shawn Franklin, Director of Customer Relations at Tevis Energy.
